- Whoever owns a mark can apply to register it. A mark can be owned by an individual, a partnership, an incorporated business entity, or another legal entity.
- Generally, a mark is owned by the individual, partnership, or other organization that offers the relevant goods or services. If a business entity, such as a limited liability company, provides the goods or services under a mark, the business entity owns the mark; an individual owner of that business entity does not own the mark.
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